Whitetouch - Vinitaly 2007
Vivica in association with Pigreco present a new and rivolutionary display: WHITETOUCH.
WHITETOUCH is the newest technological and interacting display in the international panorama, able to provide information, simply by touching lightly the surface of the object it is applied to.
This futuristic device is the reinvention af the classical display, dressy and elegant, with multimedia functions that anticipate the future, opening a new way of communication and a wide choice of advantages for exhibitors when displaying their goods because of its easy-fitting.
The technology that made this possible is LiveTouch, a system complitely conceived and created by Vivica srl.
LIVETOUCH is suitable for a lot of interesting applications, interactive advertsment, information point as totem, advertisement in the retail store, and even interactive windows .
Whitetouch was just born and already two of the most referential companies in the beverage context, Maculan and Maschio, wanted Whitetouch for presenting their products in a new and amazing way at Vinitaly 2007.
